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Williams extends its partnership with The Financial Times
Williams Racing and The Financial Times announced a multi-year extension of their partnership which is set to increase both organisations’ visibility amongst global and influential audiences. The renewal will see the return of exclusive in-person events at global locations throughout the racing calendar, which will bring the world of Formula One to life for the FT’s key commercial partners. As part of the new deal, the FT will also have a presence in Williams’ new digital fan engagement platform. The Financial Times logo will remain on the team’s Formula One cars in the upcoming season and will be moving from its current placement to the front wing end plate inside. Commenting on...
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3y ago from F1Technical.net
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