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F1 TV audience drops in 2020, but online growth surges

Formula 1 has revealed its TV audience numbers for 2020, with the sport suffering a slight drop in its average viewership numbers during last year's disrupted season. Against a backdrop of uncertainty generated by the global coronavirus pandemic, Formula 1 succeeded in putting together a 17-race season in 2020, but race fans were restricted from attending events and thus enjoyed the action from the comfort of their homes. Average viewership per race compared to 2019 declined by only 4.5 per cent to 87.4 million viewers, a decline largely linked to events taking place in Europe and in the Gulf, where race start times were not always suited to certain markets. The cumulative TV audience for...
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3y ago from F1i.com 0
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