News Details

Daimler target profitable Mercedes F1 team

Daimler chairman Ola Källenius hopes INEOS's investment, combined with the budget cap, will turn Mercedes F1 into a profitable franchise. The Mercedes Formula 1 team has long been at the top of Formula 1 when it comes to their yearly budget, believed to be upwards of $400million, but for 2021 that figure must come down considerably with teams capped at spending $145m per season. Suddenly then, Mercedes are looking very financially secure in the world of Formula 1 and with chemical giant INEOS buying a third of the team, the potential is absolutely there for the Mercedes Formula 1 team to become a sports franchise that makes money. And that is exactly the expectation which Daimler has....
Full Story »
5y ago from PlanetF1.com 0
Share

You May Also Be Interested In...

Tost: Teams would not have been open to cost cap...

AlphaTauri team principal Franz Tost believes that the COVID-19 pandemic...
5y ago from GrandPrix247.com

Daimler CEO clarifies choice for INEOS: "Win-win...

In February 2020, Mercedes announced that they had attracted a new main...
5y ago from GPBlog.com

Jordan: If I were Daimler's boss, I would show Lewis...

While Lewis Hamilton has yet to sign an extension with Mercedes, former...
5y ago from GrandPrix247.com

Aston Martin Could Give Mercedes A ‘Run For Their...

The newly rebranded Aston Martin F1 Team has ambitious plans going...
5y ago from Formula1News.co.uk

Elsewhere On The Network

Popular On MGPToday.com

Guenther Steiner: MotoGP riders ‘need to be of a...

Tech3 KTM CEO Guenther Steiner has continued to share his admiration for...
13h ago from MotorsportWeek.c...

Popular On IndyCarToday.com

Andretti confirmed to field just three cars for Indy...

Andretti Global has confirmed that the team will only run three cars in...

Toby Sowery joins AJ Foyt Racing in IndyCar reserve...

AJ Foyt Racing has appointed Toby Sowery as the team’s reserve driver...

Feature: RLL’s split fortunes in Barber highlight...

At the most recent IndyCar race from Barber Motorsports Park, Graham...

Popular On TotalWRC.com

Oliver Solberg out of Croatia Rally (for now)

Friday: Oliver Solberg crashed out of Rally Croatia about four km into...
16h ago from MotorsportWeek.c...

Elfyn Evans out of Croatia – SS3

Croatia’s Friday stages were all new. With a 16 second lead going into...
15h ago from MotorsportWeek.c...

Popular On GunnersToday.com

Arsenal handed boost as Mikel Arteta confirms key...

Arsenal boss Mikel Arteta has confirmed that Eberechi Eze is fit for their...
10h ago from SportsKeeda.com

“Ronaldo should pack it now” - Ex-Arsenal star...

Former Arsenal midfielder Anders Limpar has urged Cristiano Ronaldo to...
13h ago from SportsKeeda.com

Arsenal enter race to sign 22-year-old midfielder...

Arsenal have reportedly joined Leeds United in the race for Stade Rennais...
13h ago from SportsKeeda.com

Comments

Hottest News

Recent News


2014 GPToday.com
GPToday.com is not responsible for the news headlines and associated descriptions and images it indexes, the content of externally linked sites or the comments & postings of its users.

This website is unofficial and is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.