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Is Formula 1 heading for logo trademark trouble?
Just a few months after introducing its new logo, Formula 1 could be heading for a trademark battle with industrial conglomerate 3M. A year after taking control of F1, Liberty Media presented the sport's new logo after the 2017 season finale in Abu Dhabi. The new design, which replaced the 23-year-old flying 'F' linked to the Bernie Ecclestone era, was introduced with much fanfare, but its concept bears a striking resemblance to an existing image used by a specialized line of support products, braces and compression tights called 'Futuro' and owned by Post-It Notes maker 3M. Bratches welcomes criticism of F1's new logo According to The Telegraph, 3M filed its logo application last year,...
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