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Binotto: F1 all good and positive with Netflix and live TV
As Formula 1 sets up tent in America for the first Miami Grand Prix this weekend, Ferrari boss Mattia Boinotto says all is well for the sport on the other side of the Atlantic. Riding on a surge of popularity thanks to Netflix introducing the American market, and a broader audience in general, to F1 the sport is arguably at its most widely followed than ever before thanks to social media and the plethora of new media platforms which have been maximised by new owners Liberty Media. Now with the sport on Liberty's home soil, Ferrari boss Binotto is optimistic and full of praise: 'Generally speaking, I think that the F1 business is going very well. And it's not only Miami. 'Miami is one...
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3y ago from GrandPrix247.com
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