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Red Bull signs 'largest crypto deal' in sports
Red Bull have signed a multi-year partnership with cryptocurrency exchange Bybit in what the Formula One team said was the largest annual crypto deal in international sport so far. The Milton Keynes-based team did not reveal a deal value in their statement issued on Wednesday but an informed source said it was worth $150 million over three years with Bybit becoming the squad's "principal team partner", a newly-created tier second only to "title partner." The Bybit deal comes after Red Bull unveiled software giant Oracle as their title sponsor last week in a deal sources told Reuters was worth $300 million over five years. The Associated Press reported the deal at being...
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4y ago from espnF1.com
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