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F1 undergoes behind-the-scenes shake-up as Arthofer steps down
Formula 1 has undergone an overhaul behind the scenes following the decision of Frank Arthofer to step down from his role as director of digital and licensing. Arthofer has been one of the instrumental background figures who has played a major role in F1's transformation after Liberty Media acquired the sport from Bernie Ecclestone four years ago. Article continues under video Arthofer is cited by F1 as being responsible for the sport finally becoming "a leading global brand on social media", an area Ecclestone previously feared to tread as he failed to see any monetary value. The American, who has returned to the United States to be closer to his family after the birth of his...
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4y ago from GPFans.com
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