News Details
Lego overtakes Ferrari as most powerful brand
Lego has overtaken Ferrari as the most powerful brand in the world, according to an analysis of the world's top brands. The study, carried out every year by consultancy company Brand Finance, compares thousands of brands from all over the world to determine which is the most powerful and the most valuable. The list is the result of studying several values including brand strength, royalty rate range and brand specific revenues. Ferrari, which last year topped the charts as the most powerful brand in the world, has dropped down to ninth position this year. "Ferrari remains a very strong brand but its power is slowly diminishing," said the study. "It has now gone several years...
Full Story »
Full Story »
10y ago from Motorsport.com
0
You May Also Be Interested In...
Failure in F1 has negative impact on Ferrari brand
On-track struggles in Formula 1 have hurt Ferrari's legendary brand...
10y ago from GrandPrix247.com
F1 struggles hurt Ferrari brand power – study
On-track struggles in formula one have hurt fabled Ferrari's brand power,...
10y ago from ThisIsF1.com
F1 struggles hurt Ferrari brand power?
On-track struggles in formula one have hurt fabled Ferrari's brand power,...
10y ago from GrandPrix.com
Ferrari reveals vision of F1 future
Just as the F1 Commission meets in Geneva, Ferrari has outlined its...
10y ago from ThisIsF1.com
Elsewhere On The Network
Popular On MGPToday.com
Marc Marquez assesses his Ducati future beyond 2026...
Nine-time MotoGP champion Marc Marquez will be a key figure in the rider...
18h ago from MotorsportWeek.c...
MotoGP 2026: Team launches and pre-season testing...
No description available...
22h ago from Motorsport.com
Aleix Espargaro quits pro cycling after injuries...
No description available...
1d ago from Motorsport.com
FBI seizes $40m collection, including MotoGP bikes,...
No description available...
2d ago from Motorsport.com
Popular On IndyCarToday.com
Scott Dixon awarded prestigious New Zealand honor
To close out 2025, one of IndyCar’s most decorated drivers was awarded...
1d ago from MotorsportWeek.c...
Exclusive: Nolan Siegel on hot seat entering contract...
No description available...
2d ago from Motorsport.com
Top five memorable drives of the 2025 IndyCar season
No description available...
3d ago from Motorsport.com
Popular On TotalWRC.com
Sebastien Ogier pays tribute to WRC rival that...
No description available...
1d ago from Motorsport.com
Dakar 2026: Full route, schedule and marathon stage...
No description available...
5d ago from Motorsport.com
Red Bull co-owner Mark Mateschitz to enter Dakar...
No description available...
1w ago from Motorsport.com
Popular On GunnersToday.com
Report hints that Chelsea could rival Arsenal for...
Chelsea could reportedly be a name to watch in the race for the transfer...
56m ago from CaughtOffside.com
Manchester City or Arsenal? Jamie Carragher names his...
Jamie Carragher has backed Arsenal to win the Premier League title over...
16m ago from SportsKeeda.com
AFCON 2025: Pierre-Emerick Aubameyang banned, coaching...
The Gabon government has suspended the men's national team, banning...
3h ago from SportsKeeda.com
Report: Arsenal preparing aggressive effort to sign...
Arsenal are reportedly preparing to make an aggressive effort to push Real...
2h ago from CaughtOffside.com
Comments
Hottest News
Flavio Briatore pinpoints the moment Alpine's F1 decline...
Alpine Executive Advisor Flavio Briatore has... Read More »
1h ago from MotorsportWeek.com
Red Bull and Mercedes unveil new logos ahead of F1 2026...
It's something of a fresh start for these two... Read More »
1h ago from RacingNews365.com
Lewis Hamilton's boss admits internal talks over 'low...
Lewis Hamilton's F1 boss Fred Vasseur has... Read More »
1h ago from GPFans.com
